Digital Marketing Blog

10 Marketing Books You Should Read For Your Business Growth

10 Marketing Books You Should Read For Your Business Growth


June 7, 2018 9:27 am / Nidheesh Chandran

Marketing is an expanding field with new challenges for businesses. To attain success, you need to be clever and fast. If you have plans to turn your business global, then follow the strategies of the global players and adapt their success strategies. Here are the top 10 marketing books that you should read and plan.

The Ultimate Cheat Sheet on e-Commerce Digital Marketing Strategy

The Ultimate Cheat Sheet on e-Commerce Digital Marketing Strategy


February 7, 2017 9:39 am / Nidheesh Chandran

Businesses are faced with the challenge of marketing their product, especially while making the decision on the perfect marketing method to use. TV and print media advertisement could be too expensive for your budget and may be out of your reach. Digital marketing also known as online marketing is a perfect option for you to reach your consumers as the use of the internet can replace other advertising options. It is impossible to survive in e-commerce without active participation in the social media community. Expectations from consumers are high these days and the competition from competitors is becoming fierce. Opportunities... View Article

8 points to consider while creating a wedding website

8 points to consider while creating a wedding website


November 7, 2016 11:37 am / Jacob Jose

Planning for weddings pose few challenges, especially when you are preparing for a large guest list. As soon as crucial details such as day and venue are set, you can commence spreading the excitement to your friends and family. The best way to do so is by making a wedding website. Websites for wedding are sometimes called “wedsites”. A “wedsite” is a fast way to make your guest have first-hand information about your wedding. These wedding websites are usually very important in the communication between the couples and their guests. Some of the important information to include on your wedding... View Article

Why your business needs more than just a website?

Why your business needs more than just a website?


October 31, 2016 9:31 am / Nidheesh Chandran

Some of us can clearly remember the times when the digital landscape was not a crowded area. Facebook and Twitter were still fresh in the market and they were yet to capture the attention of people around the world. Fast forward 10 years and it is obvious that the internet is no longer the same thing it was few years ago. A website about 10 years ago will place you at a competitive advantage to the majority of your competitors who do not see reasons to have one, but today a website alone is not enough. Your potential and current... View Article

10 ideas to promote event management business with social media

10 ideas to promote event management business with social media


October 19, 2016 1:55 pm / Nidheesh Chandran

Whether you are planning to host an online event or a physical conference, social media is a great tool to gain enough exposure to make it a huge success. These social media ideas for promoting events can aid event management companies to reach their target audience at a minimal cost. Following are the 10 creative ways to hit profit margins in the event management business with social media, thereby increasing engagement, sales, and awareness for your event. 1. Highlight video about prior events Written testimonials are good but insufficient on their own as they are sometimes not real or forged... View Article

8 Secrets To Boost Your Hotels and Resorts Booking

8 Secrets To Boost Your Hotels and Resorts Booking


May 19, 2016 5:16 pm / Nidheesh Chandran

Running a hotel or resort is not as easy as it sounds just like any other business. Maybe you have build your website and connected it to some booking engine and waiting for 100% occupancy ! and you are not getting the result that you have expected, For a hotel business to run in profit, it should have a constant customer flow & you have to do something more to do to make it possible. With the advent of Internet, there is hardly anything that we can do, being at home, with a click of a button. Hotels and resort... View Article

Tips And Tricks To Make Your Website As Successful As Your Local Business

Tips And Tricks To Make Your Website As Successful As Your Local Business


April 16, 2016 11:19 am / Nidheesh Chandran

The emergence of technology has evolved several techniques of sales across the world. When it comes to technology in the recent times, the first thing that arrives at an entrepreneur’s mindset is developing a website that can become a paramount tool for business sales and profits. Online business is all about uniqueness; just don’t follow the crowd. Most people create and run a website because everyone else around them is doing so. Think out-of-the-box, create web design with passion, add interactive content, try out different e-marketing methods and continue doing so to target the right audience for the business. Make... View Article

8 Important Business Flaws To Be Considered When Running An Online Business

8 Important Business Flaws To Be Considered When Running An Online Business


April 7, 2016 9:49 am / Nidheesh Chandran

E-commerce in the today’s world is growing swiftly; this swiftness has made the entrepreneurs witness massive alterations in business trends and statistics. A keen eye is imperative for online business owners to know what’s hot in the market and what’s not, especially the successes and failures. Entrepreneurs including the veterans and the neophytes come across a common question when analyzing their businesses. The issue is which mistakes the moguls tend to commit when planning and starting an e-commerce portal. The beginners are keen on learning how to avoid them and the experienced love discussing them to find an innovative approach... View Article