Digital Marketing Blog

India Going Digital with its New Marketing Resolution!

India Going Digital with its New Marketing Resolution!


February 27, 2019 10:40 am / Jacob Jose

Is there a single day you do not Google? With the advent of digital marketing in India, 2018 has been quite a successful year for India from a marketer’s perspective.! Since 2016, it has seen a rapid rise in the usage of Digital Marketing in India. This method also saves a lot on cost production so it’s a win-win all around. IDC predicts that by the end of 2019, the digital marketing industry will be worth over $102 billion!

What is Meme Marketing? How is it Relevant in the Current Market Scenario?

What is Meme Marketing? How is it Relevant in the Current Market Scenario?


November 15, 2018 10:57 am / Varun Raveendran

In the age of 60-second videos and flashing stories, Meme marketing has become quite relevant. Memes have become the language of Social Media. They are reconstructing the way in which people communicate through the internet. GIFs or images plastered with a text are becoming the norm of online communication.

How to Boost Your Business With Personal Branding?

How to Boost Your Business With Personal Branding?


October 12, 2018 9:15 am / Nidheesh Chandran

Are you looking for better strategies to promote your businesses? Your search should end at personal branding. Personal branding is a strategy for promoting products and services by creating the audience around an important person. You can develop your brand around the person than using a business name and create followers for the brand easily.

Digital Marketing Vs. Inbound Marketing Vs. Growth Hacking

Digital Marketing Vs. Inbound Marketing Vs. Growth Hacking


July 30, 2018 9:27 am / Jacob Jose

The terms Digital Marketing, Inbound Marketing and Growth Hacking are not fancy buzzwords! Identifying the right audience and building an online presence for your business is necessary. When you say Digital Marketing, SEO is not the one-pill solution for all your business illness! Get more about how a successful marketing strategy works wonders?

10 Things Your Competitors Can Teach You about Inbound Marketing

10 Things Your Competitors Can Teach You about Inbound Marketing


March 6, 2017 10:03 am / Nidheesh Chandran

One of the most important things to do when setting up a business or marketing campaign is to take a good look at what your competition is doing. This of course, does not mean that you should duplicate what has already been done, because that could in fact be counterproductive. What studying your competitors does is that it gives you a greater sense of perspective on your market and what your desired audience responds (and does not respond) to. We’ve come up with a list of ten significant things that you can learn from studying your competitors for creating your... View Article

The Ultimate guide for generating leads using your website!

The Ultimate guide for generating leads using your website!


November 21, 2016 11:32 am / Nidheesh Chandran

Is your website driving real leads that can be closed by your sales team? Like any other company, you may be aware that you need convert-able leads. You aren’t very sure on how to begin. A lot of companies are yet to discover the best strategy for the generation of online leads via their website. So here is the Ultimate guide for generating leads using your website. First off, we begin by defining a lead. A lead is a person contacting you due to the interest he/she develops in the service or products of your company. The leads usually visit... View Article